'Spongebob Legends of Bikini Bottom' Premieres For Second Time

The "Spongebob Legends of Bikini Bottom" five-episode story arc premiered on the Nickelodeon Network today, but for some fans it was not the first viewing.

Facebook fans of the world's most famous square, yellow sponge were treated to a preview showing of the first of five new episodes entitled "Spongebob Legends of Bikini Bottom" as early as Thursday. With sixteen million Facebook fans, it's a wonder if there were any fans left who hadn't seen the premiere after Thursday's preview. Nickelodeon then premiered the remaining four episodes on its network Friday night, followed by a back to back airing of all five of the episodes Saturday morning.

Read more at: http://entertainment.gather.com/viewArticle.action?articleId=281474978999512

Old Spice Man Is Back In Action

The Old Spice Man is back in the saddle again, so to speak. The extremely popular ad campaign that went viral with its first spot is back with what parent company Proctor & Gamble is hopeful will be another Internet sensation.

The Old Spice Man will first be seen in a 30-second "coming attractions" spot online to promote three new commercials in the campaign that will debut during the Super Bowl. In other words, it's a commercial advertising another commercial.

Read more at: http://entertainment.gather.com/viewArticle.action?articleId=281474978988215

Is Alec Baldwin Replacing Keith Olbermann?

Alec Baldwin's name is being thrown around the rumor mill today as a potential replacement for Keith Olberman on MSNBC. But is there really any truth to the rumor? Sadly, for fans of the rant spewing actor, that's a flat out no.

While "30 Rock" star Alec Baldwin would certainly be an interesting choice, imagine a much angrier version of "The Daily Show." The cable news giant told E! News that the rumors were "entertaining, but untrue."

Read more at: http://entertainment.gather.com/viewArticle.action?articleId=281474978988266

Will Kevin Smith's 'Red State' Redfine Independent Filmmaking?

Kevin Smith's "Red State" created the biggest buzz at Sundance yesterday, not so much for the film itself--which so far has had merely tepid reviews--but for the shocking twist the director presented at the end of the film's screening.

Kevin Smith, an avid Tweeter, had been hyping his new film's Sundance screening for weeks, with the special announcement that he would be auctioning off the film's distribution rights immediately at the end of the screening. As it turns out, however, the auction was a fake and merely a ploy for Smith to reveal that he would be distributing "Red State" himself.

Read more at: http://entertainment.gather.com/viewArticle.action?articleId=281474978979062

Oscar Countdown: Will James Franco Bring The Funny?

James Franco seems to be popping up everywhere these days. Between guest roles on daytime soaps, Golden Globe nominated “127 Hours” and attending Yale University, the 32-year-old actor is definitely making the rounds these days. Franco even appeared at Sundance over the weekend donning a blond wig to promote his new film “Three's Company: The Drama.”

James Franco's next big gig, of course, is as Oscar co-host. The role will have him trying to fill the shoes of many funny men and women before him, and although Franco has appeared in his fair share of funny films like "Pineapple Express" and "Date Night" the question remains, is he funny enough for the Oscar Awards?

Read more at: http://entertainment.gather.com/viewArticle.action?articleId=281474978979146